The Art Collector's Handbook : Considerations Before You Click: Buying Artwork Online - by Mary Rozell

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When it comes to viewing art, the digital experience is no substitute for seeing a work in person. Buying art online nonetheless had become an appealing option for many collectors over the last several years due to the convenience it offers as well as the greater transparency and accessibility to the market. Millennial collectors have demonstrated a robust appetite for online art buying, and higher priced sales have increased as technology evolves and greater trust is established.